Broadcasting

Reardon's book teaches you how to become professional and effective on camera. You ll learn how to appear and feel at ease whether doing an interview, reporting in the field, reading from a prompter, or giving a video presentation.

Beginning with a chronological narrative of the history of broadcasting it goes on to consider key issues in the development of radio, television and the internet, including the impact on audiences and the growth of "broadcasting on demand." Concluding with a discussion of what the future holds for digital broadcasting, this book provides media students with insight into the past, present and future of broadcasting.

This book is a comprehensive introduction to media ethics and an exploration of how it must change to adapt to today's media revolution. Using an ethical framework for the new 'mixed media' ethics – taking in the global, interactive media produced by both citizens and professionals – Stephen J. A. Ward discusses the ethical issues which occur in both mainstream and non-mainstream media.

In a wide-ranging, cross-cultural, and transhistorical assessment, John Mowitt examines radio's central place in the history of twentieth-century critical theory.

Originating in a conference held in April 2010 at Columbia University, this collection of timely articles explores to what extent the business press did its job reporting on the financial crisis of 2008. Most of them assert that journalists failed to adequately report the extent of the crisis because of conflicts of interests with their sources or a general decline in investigative reporting.

Learn how all related media distribution markets, including television, video and online, work together and independently to finance and maximize profits on productions.

Employing extensive research from archives across the United States, Hugh Richard Slotten examines the origins of alternative broadcasting models based especially on a commitment to providing noncommercial service for the public.

Complex technology is now widely available and commonplace, with new developments emerging almost every day. So how are we to keep up with and make sense of the technological changes behind media and communication systems? Do new technologies change society, or are new media the products of social forces?

Head's Broadcasting in America distinguishes itself by presenting electronic media both as products of contemporary social forces and as social forces in their own right. This book will introduce you to the exciting changes taking place in electronic media. It will help you examine the emerging information infrastructure and the accelerating convergence of various electronic media forms.

Chapters inlcude -- Addressing the problem: low ownership diversity of broadcast and cable media -- "Black" entertainment television: from African American ownership to conglomerate subordinate -- Media regulation and diversity: the telecommunications act of 1996 diffuses diversity of ownership and content -- Political economy: understanding social change and historical transformation -- Ethnic media centers of symbolic power.

This books offers invaluable insights and solid, practical guidance to those keen to write for TV and radio. Part 1 looks at the history of writing drama and comedy for radio and TV. Part 2 includes reflections and tips from award-winning writers of film, television and radio. Part 3 offers practical advice on technical aspects of writing for TV and radio. It also gives guidance on how to deal with branches of the broadcasting industry.

The TV Presenter's Career Handbook is full of information and advice on how to capitalise on your presenter training and contains up-to-date lists of resources to help you seek work, market yourself effectively, and increase your employability. Contents include raising your profile, what kinds of companies to aim for and how to contact them, what to do with your programme idea, video and radio skills, creating your own TV channel, tips from agents, specialist genres such as News, Sports, Technology, Children's and Shopping channels, breaking into the US, and more! Features interviews and case studies with over 80 experts.

This book explores the past, present, and future of news--from the earliest origins of news through the eras of newspapers, radio, television and the Internet. It addresses a wide range of topics, including myths about the news, partisan press past and present, investigative and advocacy journalism, changing news media business models, non-profit journalism and public media, the impact of new technologies, news media ethics, computer-assisted data journalism, and what to expect next.

The authors show how the success of House of Cards upended the film and TV industries -- and how companies like Amazon and Apple are changing the rules in other entertainment industries, notably publishing and music. We're living through a period of unprecedented technological disruption in the entertainment industries. Just about everything is affected: pricing, production, distribution, piracy. The book discusses niche products and the long tail, product differentiation, price discrimination, and incentives for users not to steal content.

This book is the leading publication on the basics of broadcast technology. Whether you are new to the industry or do not have an engineering background, this book will give you a comprehensive primer of television, radio, and digital media relating to broadcast--it is your guide to understanding the technical world of radio and television broadcast engineering. It covers all the important topics such as DTV, IBOC ('HD Radio'), cable and satellite radio and television, digital audio and video standards, broadcast studio and remote facilities, radio frequency coding and modulation, video servers, editing, electronic newsrooms, surround sound, streaming media, broadcast regulation and more.